We specialise in visual communication. In doing so, we realise that communication is key. We listen to you, and we help create a unified and cohesive brand message and create a vision for your company. Based on this vision, we design to communicate your message directly to your audience.
We realise every client has different marketing needs. We will talk to you and we are flexible in our approach and design methodology. Whatever the size of the project and budgets we can accommodate your needs.
We listen
We realise that everyone has different ideas about design. We will always recommend what we believe is the best design and course of action but ultimately we listen to you and let you choose the final direction of the design.
We create your design
At Digitex communicating with you is the first and most important step in the design process. Initially all we need is your information and we will work with you to create a final design.
Firstly we will try and define what they are trying to achieve to create a brief. The brief is very important because it helps to build a framework that we, the designers can respond to in a visual way.
Another crucial step is agreeing with you about fees and timing for your project. This means estimating how much time will be needed, what the key deadlines are and what will be needed to complete the project. Production costs, for example, photography, writing, printing, editing and other expenses will also be factored into the final estimate. All staff are on an hourly rate. Fees are generally worked out by calculating how many hours and how many people are needed.
Once we have gone through the brief and estimating stage, we will start by creating some initial concepts and present these to you. Based on your input and feedback we will take one concept and work through the process of refining it through several draft designs. At each step we will get your input so we can create a successful final design.
Click here for more information on the design process.
Photo Editing and Photography
Our designers are experts in photo editing and can alter and enhance your photos by removing any unwanted defects, merge images, add elements and improve contrast and tone. If you need photos taken for your design talk to us about your photography needs.
Our full design services includes:
- Creative/Art Direction
- Corporate Identity Programs (Logo Design, Corporate Identity Guidelines)
- Web site Design & Development, E Newsletters
- Stationery Packages (Letterhead, Business Cards, Envelopes, Labels, Invitations)
- Print Collateral (Brochures, Catalogs, Press Kits, Annual Reports)
- Promotional Campaigns
- Package Design
- Direct Mail Campaigns
- Magazines, Newsletters
- Signage, Posters
- Interior / Exterior signage and vehicle graphics
- Book Covers & Menu Design
- Apparel, Sportswear and T-Shirts
- Photography
Getting the colour right
Getting the right colour is critical. We are experts in Colour Management and using ICC Colour profiles. We don't rely on generic profiles provided by the manufacturers. We create our own colour profiles from scratch to ensure the best possible colour across every digital process we use. If you have any questions about colour management please call us.
Software
In this fast paced industry it is vital that we keep up to date with all the latest design applications. If you have special requirements we can create your designs in the following design packages:
- Indesign CS
- Photoshop CS
- Illustrator CS
- Acrobat CS
- Freehand 11 MX
- CorelDraw X3
